VMware, Cognizant, Capgemini, Accenture, & HCL Technologies to Host Joint Cloud Expert Panel at VMworld 2017 US
FollowGet ready to hear some of the greatest leaders in the cloud industry discuss best practices and insights on navigating the cloud native journey during the Cloud Expert Panel Discussion [CNA3158PU] on Weds, Aug. 30. Check out the panel participants and be sure to add it to your conference schedule today.
Attendees will also hear about related VMware technologies, solutions, and best practices directly from solution providers who are in the forefront of building next gen DevOps solutions for customers.
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Register to Attend AMER’s Quarterly Partner Marketing Workshop on Aug 17
During this interactive, 1-hour workshop we’ll cover Assessment Campaign Overview, Assessment Marketing Program Demo, and throughout you will have the opportunity to collaborate, discuss best practices, and preview marketing resources on VMware’s Partner Demand Center. Register today.
The post Register to Attend AMER’s Quarterly Partner Marketing Workshop on Aug 17 appeared first on Partner News.
Key HPE Sessions at Partner Exchange @ VMworld 2017
Hewlett Packard Enterprise (HPE) is once again headed to Las Vegas for the VMworld 2017 as a Global Diamond Sponsor. Partner Exchange kicks off VMworld on Sunday, August 27, with over 50 partner breakout sessions – one of which is below.
Architect Your Business-Critical Databases for Performance on Hyper-Converged Infrastructure [VIRT1219QU]
Mission-critical and business-demanding databases require the right architecture to satisfy SLAs, high availability, and disaster recovery requirements for your critical IT operational data environment. The ability to scale up these environments, provide the level of performance required by OLTP, and provide adequate resources is a significant operational challenge. The HPE infrastructure is ideally suited for solving the scalability and performance needs of your OLTP and OLAP workload environments, allowing a single hardware platform to be logically partitioned to support multiple environments and workloads with dynamic allocation of processors, memory, and storage needs of each environment over time.
Use Schedule Builder to add the above session [VIRT1219QU] to your conference agenda and stop by booth #600 to engage with HPE subject matter experts. Visit the HPE @ VMworld page to stay current on all HPE activities throughout the entire VMworld conference.
The post Key HPE Sessions at Partner Exchange @ VMworld 2017 appeared first on Partner News.
Key HPE Sessions at Partner Exchange @ VMworld 2017
Hewlett Packard Enterprise (HPE) is once again headed to Las Vegas for the VMworld 2017 as a Global Diamond Sponsor. Partner Exchange kicks off VMworld on Sunday, August 27, with over 50 partner breakout sessions – one of which is below.
Architect Your Business-Critical Databases for Performance on Hyper-Converged Infrastructure [VIRT1219QU]
Mission-critical and business-demanding databases require the right architecture to satisfy SLAs, high availability, and disaster recovery requirements for your critical IT operational data environment. The ability to scale up these environments, provide the level of performance required by OLTP, and provide adequate resources is a significant operational challenge. The HPE infrastructure is ideally suited for solving the scalability and performance needs of your OLTP and OLAP workload environments, allowing a single hardware platform to be logically partitioned to support multiple environments and workloads with dynamic allocation of processors, memory, and storage needs of each environment over time.
Use Schedule Builder to add the above session [VIRT1219QU] to your conference agenda and stop by booth #600 to engage with HPE subject matter experts. Visit the HPE @ VMworld page to stay current on all HPE activities throughout the entire VMworld conference.
The post Key HPE Sessions at Partner Exchange @ VMworld 2017 appeared first on Partner News.
Key HPE Sessions at Partner Exchange @ VMworld 2017
Hewlett Packard Enterprise (HPE) is once again headed to Las Vegas for the VMworld 2017 as a Global Diamond Sponsor. Partner Exchange kicks off VMworld on Sunday, August 27, with over 50 partner breakout sessions – one of which is below.
Architect Your Business-Critical Databases for Performance on Hyper-Converged Infrastructure [VIRT1219QU]
Mission-critical and business-demanding databases require the right architecture to satisfy SLAs, high availability, and disaster recovery requirements for your critical IT operational data environment. The ability to scale up these environments, provide the level of performance required by OLTP, and provide adequate resources is a significant operational challenge. The HPE infrastructure is ideally suited for solving the scalability and performance needs of your OLTP and OLAP workload environments, allowing a single hardware platform to be logically partitioned to support multiple environments and workloads with dynamic allocation of processors, memory, and storage needs of each environment over time.
Use Schedule Builder to add the above session [VIRT1219QU] to your conference agenda and stop by booth #600 to engage with HPE subject matter experts. Visit the HPE @ VMworld page to stay current on all HPE activities throughout the entire VMworld conference.
The post Key HPE Sessions at Partner Exchange @ VMworld 2017 appeared first on Partner News.
It’s not too Late to Register for Partner Exchange @ VMworld 2017
Partner Exchange is our main partner event and it’s held on the first day of VMworld in both the US (August 27 - Las Vegas) and Europe (September 11 - Barcelona). Don’t miss the opportunity to hear what’s new at VMware before your customers, extend your learning, and develop new relationships. Highlights of Partner Exchange include:
- Pre-conference bootcamps* (August 26 in the US or September 10 in Europe) to complete your most-critical VMware certifications.
- Partner General session where VMware executives deliver our vision and strategy.
- Business Growth keynotes where guest speakers will provide their &#lsquo;inside out&#rsquo; take on cloud computing, digital transformation, and security.
- Partner-specific breakout sessions split across technical and sales focus areas.
- Partner Exchange Lounge where you can network and book meetings with customers or simply relax, recharge, and refuel.
Any Partner Exchange pass will grant you access to all Partner Exchange activities on Saturday and Sunday, but the VMworld Plus Partner Exchange grants access to all Partner Exchange and VMworld activities. Register today.
* Pre-conference bootcamps are held the day prior to the event, so be sure to plan travels accordingly.
The post It’s not too Late to Register for Partner Exchange @ VMworld 2017 appeared first on Partner News.
Check Your VMware Partner Code of Conduct Requirements
View the Partner Integrity resources available. VMware is asking that all enrolled prior to July 2016, acknowledge that they are aware of our current Partner Code of Conduct. This required acknowledgement is easily achieved via a document review and digital signature process sent to the Primary Contact Email listed in your company’s Partner Central profile.
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Congratulations to our Partner Innovation Award Winners
Winners were recognized and honored at Partner Leadership Summit for their outstanding achievement in 21 categories, including routes to market and more. Read full post.
The post Congratulations to our Partner Innovation Award Winners appeared first on Partner News.
Channel Trends and Generating Demand in 2017
Read full post . . . or http://www.go-que.com/channel-trends-and-generating-demand-in-2017
There is no doubt about it; the channel has evolved thanks to a strong partner ecosystem. Today&#rsquo;s channel partners are stronger and better informed than ever before. As a result, the channel is moving in a much more collaborative direction of vendors and partners working together toward success. With this evolution continuing into 2017, we outlined four of the biggest channel trends our partners might see in the year ahead:
- LinkedIn for Lead Nurturing – Social media isn&#rsquo;t going away and in fact, it&#rsquo;s the first stop for many of your prospects when researching solutions and services. We continue to see our most successful partners leverage social selling, particularly on LinkedIn, in an effort to build their brands and nurture relationships that evolve into long-term customers.
- Integrated Demand Generation - As technology transforms content consumption, integrated demand generation campaigns are key. High-performing partners use LinkedIn for networking, to get current business news and to build relevant contact lists. Then, they extract those lists to execute drip campaigns from the Partner Demand Center. Doing so puts relevant content, meant to solve specific pain points and start conversations, on the path of their buyer&#rsquo;s journey.
- Hyper-focused Messaging – Email is not dead but the spray and pray methods of yore most certainly are. Marketers used to be able to blast out the same email or offer to everybody on their list, but prospects today expect personalized communications and information. A successful integrated demand generation campaign requires tailored messaging. Canned, impersonal emails are not only considered SPAM, they actually damage a partner&#rsquo;s brand. The key to success? Partners have to do their research and tailor messaging and cadence based upon prospects&#rsquo; business types, roles, and pain points.
- An Aligned Approach to Partnership –At VMware, we are practicing what we preach and it shows in the enhancements to our partner programs and tools. The updates to our Advantage+ Opportunity Registration program reward partners amplifies incentives and enables more predictability and profitability. Additionally, the updated Partner Demand Center gives partners state of the art tools to customize campaigns and quickly generate demand.
Just as partners need to fine-tune their messaging and offerings to the specific needs of their customers, we continue to align our Partner Program, communications, and resources with our partners&#rsquo; business types and goals. We are committed to providing our partner community with the tools they need to grow and prosper in the year ahead.
The post Channel Trends and Generating Demand in 2017 appeared first on Power of Partnership.
Channel Trends and Generating Demand in 2017
Read full post . . . or http://www.go-que.com/channel-trends-and-generating-demand-in-2017-3
Read full post . . . or http://www.go-que.com/channel-trends-and-generating-demand-in-2017-2
There is no doubt about it; the channel has evolved thanks to a strong partner ecosystem. Today&#rsquo;s channel partners are stronger and better informed than ever before. As a result, the channel is moving in a much more collaborative direction of vendors and partners working together toward success. With this evolution continuing into 2017, we outlined four of the biggest channel trends our partners might see in the year ahead:
- LinkedIn for Lead Nurturing – Social media isn&#rsquo;t going away and in fact, it&#rsquo;s the first stop for many of your prospects when researching solutions and services. We continue to see our most successful partners leverage social selling, particularly on LinkedIn, in an effort to build their brands and nurture relationships that evolve into long-term customers.
- Integrated Demand Generation - As technology transforms content consumption, integrated demand generation campaigns are key. High-performing partners use LinkedIn for networking, to get current business news and to build relevant contact lists. Then, they extract those lists to execute drip campaigns from the Partner Demand Center. Doing so puts relevant content, meant to solve specific pain points and start conversations, on the path of their buyer&#rsquo;s journey.
- Hyper-focused Messaging – Email is not dead but the spray and pray methods of yore most certainly are. Marketers used to be able to blast out the same email or offer to everybody on their list, but prospects today expect personalized communications and information. A successful integrated demand generation campaign requires tailored messaging. Canned, impersonal emails are not only considered SPAM, they actually damage a partner&#rsquo;s brand. The key to success? Partners have to do their research and tailor messaging and cadence based upon prospects&#rsquo; business types, roles, and pain points.
- An Aligned Approach to Partnership –At VMware, we are practicing what we preach and it shows in the enhancements to our partner programs and tools. The updates to our Advantage+ Opportunity Registration program reward partners amplifies incentives and enables more predictability and profitability. Additionally, the updated Partner Demand Center gives partners state of the art tools to customize campaigns and quickly generate demand.
Just as partners need to fine-tune their messaging and offerings to the specific needs of their customers, we continue to align our Partner Program, communications, and resources with our partners&#rsquo; business types and goals. We are committed to providing our partner community with the tools they need to grow and prosper in the year ahead.
The post Channel Trends and Generating Demand in 2017 appeared first on Power of Partnership.